John Legend Talks New Album ‘Love In The Future’ & Chevy Partnership
A couple of days ago, nine time Grammy Award winning singer and songwriter John Legend, premiered a new song entitled “Made to Love,” from his upcoming fifth studio album (fourth solo, he released an album in 2010 with The Roots).
Titled Love In the Future, the album was executive proceed by Legend along with Kanye West and Dave Tozer.
Hit-Boy, Malay, 88 Keys, Da Internz, and DJ Camper are among the additional contributors, with guest vocals from Rick Ross, Stacy Barthe, and Kimbra.
In a recent and short interview with Billboard, the singer spoke about the album, which is set to be released on September 3, 2013.
He also talks about his new partnership with Chevrolet, where he follows music artists Theophilus London, Frank Sinatra, Patty Griffin, and Ok Go in its national TV commercials, with Chevy’s VP, Chris Perry, having this to say:
“This new spot not only helps us launch the Impala but John’s new song, and that tie-in is really exciting for us. The Impala driver is comfortable in his own skin, appreciates style and knows what he likes, he’s very confident. And all those attributes match very well with John Legend.”
Take a look at what John Legend had to say to Billboard about working with the car dealership and his new album below.
On being sensitive about doing a car commercial:
“Growing up in a family of autoworkers in the Midwest, I’m very sensitive to the fact that we want to support great American manufacturers that are making our cars. My dad built trucks for Chevy’s parent company General Motors in Dayton, Ohio. I thought it was an exciting thing to support this classic brand being reinvigorated. The car’s beautiful and I’m excited to represent it.”
On the new album:
“It sounds like a lot of cooks in the kitchen, but the main cooks were the three of us. We made something I think really presents where I am in my life right now. Lyrically, the title kind of embraces where I’m heading in life, I’m about to get married. It’s the beginning of something new, I’m optimistic about it, and you can hear that in the tone of the tracks. I wanted to make a really great modern soul album.”