Dawn Richard PETA 2

D△WN Goes Nude for PETA, Talks Choosing to Go Vegan

D△WN (Dawn Richard) for PETA

D△WN (Dawn Richard) for PETA

Alt. R&B singer-songwriter D△WN (aka Dawn Richard) is the latest celebrity spokeswoman for PETA .

The news was announced on Wednesday with a reveal of her lovely Brian Bowen Smith -lensed “Body by Vegan” ad.

During her shoot, the self-proclaimed “avocado junkie” posed with long colorful locs styled by Nina Jo while holding and eating various fruits.

She also spoke about choosing to go vegan after her father was diagnosed with cancer and how the decision has given her more energy.

Behind the Scenes: D△WN (Dawn Richard) for PETA

Behind the Scenes: D△WN (Dawn Richard) for PETA

Behind the Scenes: D△WN (Dawn Richard) for PETA

Behind the Scenes: D△WN (Dawn Richard) for PETA

“It’s more than just food, it’s a lifestyle,” she said. “My whole life has changed, I get up earlier, I wanna exercise, I feel better, my skin feels better. And these are things I didn’t even know coming from the south, coming from New Orleans — a girl who needs crawfish and gumbo.”

Makeup for the PETA shoot was done by Nimai Marsden . Watch behind the scenes footage below.