Lady Gaga Emulates Young Donatella as the Face of Versace’s SS14 Campaign

Lady Gaga for Versace's SS14 Campaign by Mert & Marcus

Lady Gaga for Versace’s SS14 Campaign by Mert & Marcus

#VersaceLovesGaga : Versace took to Twitter on Saturday to officially confirm that pop star Lady Gaga is the face of the brand’s Spring/Summer 2014 campaign.

Photographed by Mert Alas and Marcus Piggott , the 27-year-old dons sleek blonde tresses and a skin-tight lavender dress, looking a lot like a younger version of the iconic Italian designer.

“I am honoured that my friend Lady Gaga is the face of our new Versace campaign,” Donatella recently told the Independent. “I wanted to capture her true beauty and spirit in images that are elegant and alluring. She is like family to me, the embodiment of the Versace DNA.”

Lady Gaga - Versace SS14 Campaign by Mert & Marcus

Fans may recall that Gaga rocked custom Versace costumes for her SNL appearance last week and hinted that she was involved in a collaboration with them.

Thank u to @versace for the beautiful custom costumes they designed for all my performances on the show! #SNLVersaceGaga am I dreaming?,” she tweeted

The singer’s third studio album ARTPOP currently sits atop the U.S. Billboard 200 Albums with 258,000 copies sold during its debut week. Combined with world sales, the album has sold a total of 611,000 copies.

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Editor-in-Chief at Sinuous Magazine, designer, and founder of NYC-based boutique design firm theComplex Media & Design. I've been designing for 14 years, writing on the internet for about the same, and I appear on radio and podcasts under the name "Lanaé Mc'Levans." Photographer and overall geek who is passionate about art, music, technology, fashion, and women's issues. A serial day-dreamer. Foul-mouthed. Opinionated.