Say Something Sexy Campaign Logo

“Say Something Sexy” Safe Sex Campaign

Say Something Sexy Campaign Logo

To promote safe sex awareness, the Say Something Sexy mock campaign encourages radio listeners to compete for the sexiest way to ask a partner to wear a condom.

Created by Johannesburg, South Africa-based design student Jacqui Proenca, the campaign design features a pair luscious red lips and “Say Something Sexy” written in red lipstick, which appear on lip balm and t-shirts.

Say Something Sexy Campaign Mascot

Say Something Sexy Campaign Mascot

Say Something Sexy Campaign Lipbalm

Say Something Sexy Campaign Lipbalm

Say Something Sexy Campaign T-Shirts

Say Something Sexy Campaign T-Shirts